VICE Newfronts
︎︎︎2019
︎︎︎2019
︎︎︎Art Direction
For Newfronts 2019 we wanted to celebrate with some of our favorite people in a very VICE way. So we designed a punk inspired dim-sum event at the legendary Jing Fong restaurant in New York City’s Chinatown featuring illustrations by Matthew Bellosi.
Customized event items included:
Customized event items included:
-
Tip trays featuring a schedule for the night at each seat with burning briefcase matchbooks.
- Posters featuring restaurant-inspired service messaging with digital imagery showing that VICE is, in fact, here to serve your business needs.
- Messaging covering large walls as well as the restroom area with hundreds of different office-printed artwork that acted as a conversation starter.
![](https://freight.cargo.site/t/original/i/0fe84199afd0f5dcff820d8058a011853a1989437707176565ffae69c7b9c400/NEWFRONTS_INVITE_.gif)
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![](https://freight.cargo.site/t/original/i/269a56e4204915706b020ce7f9d63f51a37cebeca2fdca371f0d41749ee939d8/NEWFRONTS_MATCHBOOK_MOCKS.jpg)
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![](https://freight.cargo.site/t/original/i/6b3819a76c21038861b95674a8d92d1bc978c86afa5eec2d2c14ba595b56907d/Isaiah_Anderson_Newfronts_2019_DSC03214.jpg)